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Service · 03
Reach means nothing if the audience does not buy. We pick creators who match your customers, and track the sales.
The problem
Follower count says nothing about your buyer
The wrong creator brings views and no sales. Who follows them, how people comment and what they have sold before matter more than follower count.
The brief does not explain what should happen next
A mention with no reason to act and no tracked link leaves you guessing what the post produced.
Nothing outlives the post
Many collaborations end when the post expires. If permission to reuse the best content as an ad was not agreed, the strongest piece cannot keep working.
Views, visits or sales
The same three creators, ranked three ways. The account with the most followers finishes last on sales.
Illustration
Three creators, invented numbers
Ranked by views, the biggest account wins and looks like the obvious rebook.Ranked by people who clicked the tracked link and stayed, the order changes.Ranked by sales, the smallest creator sold the most, at $17 a sale against $800.
Method
We judge creator campaigns by useful visits, enquiries and sales.
01 — Selection
We check who follows the creator, where they live and how they respond before discussing price. We choose fewer creators who closely match your buyers.
02 — Brief
We agree the opening, proof and call to action before publishing. Each creator receives a separate link so their clicks and enquiries can be measured.
03 — Reuse the winners
We agree reuse rights in the original deal. Strong posts can then continue running as ads after the original collaboration ends.
Questions
We start with the buyer, offer and required action, then examine audience relevance, content quality and past brand work. Follower count alone is not a selection method.
Yes. The service can include shortlisting, outreach, negotiation, briefing, review and campaign reporting so the brand and creator work from one clear plan.
Measurement can include tracked links, codes, enquiries, purchases and assisted demand. The useful metric depends on the buying journey, but views are never treated as the complete result.
Yes, when usage rights are agreed in advance. Strong creator content can be tested as paid advertising rather than relying only on the creator's organic reach.
It depends on creator size, content rights, production and campaign length. Get a free growth review and we will help you decide whether creators are the right next investment.
Next step
Thirty minutes on your last three collaborations. We'll show you what could have been measured, whether or not you work with us.
BudgetBest suited to brands already investing at least $5,000 per month in paid growth.
TimelineYou leave the review with immediate priorities; execution timing depends on scope.
ApproachRecommendations come from your own numbers.
ReportingClear weekly updates and a deeper monthly review when we work together.